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        Personal Portfolio - Tom Munckton 23.02.08
               
1
The Elementalists - Crazed Maniac
December 2007
CD Graphics/Packaging
The Elementalists     There were obvious visual cliches to
be avoided for music group, 'The
Elementalists' album 'Crazed Maniac'.
Our solution was to build a scenario that
might indirectly show a maniac at work!
Throughout the sleeve there are
differing levels of psychosis displayed;
the cover gives clues, (with a meat
cleaver placed amongst the dinner set)
to the all out mania of a bloodied axe
on the CD itself.
The Elemenatlists A strong graphic
approach to set the
scene of a crazed
maniac.
  The Elementalists
       
               
2
Tom Lovelace - Photography
November 2007
Identity
 
 
    Fine artist Tom Lovelace's recent work
has led him to the creation of a number
of industrial sized metal boxes. Through
the process of documenting them
photographically, he deceptively leads
the viewer into believing they have real
worth. In reality the objects are of
course completely worthless.

The identity is built from a set of unique
reference codes that are devised from
each item. Taking a utilitarian approach
graphically, the viewer is forced into
believing that the codes are greatly
important to the images. Like the
images they reference, they too are completely pointless.
   
        The Identity
consists of a
number of codes
that will grow to
cover all of the
artists materials
and exhibitions
in time.
3
Muji RE Project: Candle +1
July 2007
Competition Entry
           
    Candles are a primitive, but still very
relevant and environmentally friendly
form of lighting.

Although an unlikely candidate, could
even candles be less wasteful?

For Muji's RE project we RE-interpret,
the now antiquated Candelabra. Our
modern interpretation RE-positions the
Candelabra as an elegant lifestyle
object, while questioning how you can
use such a object more efficiently...
  A Logo marque
was created for the
product, which is
derived from the
uncomplicated
form of the object
itself.
 
4
Smutlane - Jewellery
July 2007
Identity/Website
         
    SmutLane is a jewellery designer who
endeavours to display vulgarity in an
elegant and modest fashion. Each piece
in her collection deceptively displays
smutty imagery within an already estab-
lished design vernacular.

Smutlane's visual identity therefore
purposfully nods at other jewellery
brands with heritage, (the bespoke
typeface used is Tiffany & Co's typeface
but with removed serifs). The elegance
of the logo too is offset with filthy icon-
ography, on closer inspection.
 
The Smutlane
Logo and bespoke
typeface
5
Photodebut - Stop Moving
October 2006
DM for Photodebut
Poster/Flyer for Stop Moving

           
photodebut is an non-profit organization
which intends to support, promote and
connect ambitious photographers. Stop
Moving was an innovative event that
took the groups photography to 3
destinations in London on the back of a
40 tonne truck. The idea for the event
graphics came from using the absurdity
of the event listing as a design element.
'13 photographers, over 3 days, at 3
different sites, in a 40 tonne truck...' felt
engaging enough as a sentence, that
know other imagery was neccesary. The
hard, indented typesetting was in-
tended to create a sense of movement,
again referencing the mobility of the
event.
 
A promotional flyer
for the group was
also designed for
the event. New
members were
highlighted with a
yellow overprint,
which became the
signature colour
for all the event
materials.
             
6
Views
October 2007
- Newsletter
- Show: Identity/Wayfinding/Brochure
 
'views on the stairwell' was an exhibition
of young talent in photography, illus-
tration and graphic design, that was
displayed throughout an 8 storey
stairwell. The Graphic requirement was
to create a clear and strong signage
system for the event, that would extend
to other promotional materials. The
solution was to distill the differenciating
factor of the event, to that of any other,
which of course was that it took place
on a stairwell.
 
      A graphic
representation of
a staircase
became a good
container for the
event title to wrap
around and also
a functional device
to display a floor
index.
 
    Exhibtion guide
and Price list
 
           
               
7
Adam Hahn - Portrait Painter
September 2006
Identity/Print items/Website
           
Adam hahn is a painter who specialises
in portraiture. For his identity, a keyline
box in the standard ratio of a portrait
is used as a graphic device, to hint at
his vocation. This identity defining box is
also used as an image container on his
website and a type detail carrier on
his business card.
           
   
      Adam's core identity is an abstraction of a artists canvas
8
The Fall - Fall Heads Roll
August 2005
Album Sleeve
   
         

I was sent a parcel full of colour copies
of really bizzare, seemingly unrelated,
imagery. Strange cut out letter-forms,
headshots of soap stars to pictures of
hotels. My instructions were to use
these in the design.

The Album sleeve actually became
less about adding any design, but
more about simply showing this visual madness in its purest, unfiltered
and unrationalised, form.

 
9
Er'voy gnieb deloof
(You're being fooled)
January 2006
Photography Book
    A resizing of
figurative form
leads to a
re-evalution of
scale.
 
    Landscape painters quite often paint
fictional people in to their work to give a
greater sense of 'scale'.

In Ervoy gnieb derloof (You're being
fooled) we photographed a number of
situations containing a small number of
people. In each photograph we then
resized the person or people to differing
percentages. Moving through the book
the viewer gradually begins to realise
that they are being deceived - as with
each page turn, the sense of believable
scale diminishes.

Purposefully shooting in urban areas
made the deception easier to implement
- as buildings can be deceptively large
or small in themselves.
       
               
10
Please Sign In -
Name punch system
May 2006
Final Year Show piece

  The project was about rethinking the
way we fill out forms. The culmination of
the project was in the design and build
of a punch card machine.

Each card contained 21 full alphabets,
allowing the visitor to punch out all the
letters in each alphabet, leaving just the
letters in each to spell their name.
 
A labour intensive
way for visitors to
sign-in to an event.
   
 
      The system could
also be used to
create larger
module letterforms,
and therefore
was used to create
a display sign.
       
               
11
Theme Tunes Posters
December 2005
Art poster series
     
A light hearted poster series that
explores the relationship that
typography has with language. In
this instance we ask how you can write
lyrics for an instrumental song?

In total we have 'created lyrics' for 5
theme tunes. Below is 'The Archers' and
right is 'Coronation Street' (if you
couldn't work it out!)
     
 
  The posters can
be purchased from
Nelly Duff.
Please feel free to
contact me for
more information.
   
               
12
Kunstkick 1,2,3,4
October 2005
CD Packaging
   
Rhythmical typographic compositions are used to evoke
a sense of the
music
   
The graphic strength of the 'K' letterform
was used as a key graphic element
for the Kunstkick EP 1,2,3,4. The 'K' is
also playfully reproduced on multiple
layers throughout the sleeve, eventually
forming the full band name in a
rhythmically composed inner section.
     
               
13
Telephone Line - 42EP
November 2004
CD Packaging
  The idea behind the Telephone Lines's
EP sleeve was how to graphically imply
that their music was distinctive by the
combination of the two musicians.

Using horizontal lines that start and
finish at different points and on different
sides of the inner booklet creates a
merged image of the duo when closed.
The image is then highlighted when
the pure white CD is present. That
way only when all the component parts
of the sleeve are in place, does it
complete the full image.
               
      Interaction with
the various
surfaces within
the standard CD
packaging are
explored and
exploited
as compositional
elements.
    Contact / About
    Tom Munckton
tom@tommunckton.co.uk
+44 (0)7876 141082
 
  © 2008 Tom Munckton

Projects created by Tom Munckton except for collaboration as detailed below:
1 with Kristina Bowers / 3 with Bryan Jandrell and Luke Galang / 4 with Stephen Osman / 10 with Mark Ellis Wilson / 9 and 11 with Alex Turner.

Working full time at Bibliothèque in London, this website is purely a selection
of personal projects, that i've completed over the last four years, for friends, clients
and college briefs.